Dieux Baptism Gentle Foaming Facial Gel Cleanser, $34
This water-based cleanser offers a creamy — but nonstripping — lather thanks to a 10 percent infusion of glycerin plus other hydrators, such as betaine and glycolipids.
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Biography Full Circle Nourishing Cleanser, $68
Image Credit: courtesy Best known for its celebrity-loved facial oils, Biography is taking on the cleansing category with this vitamins C- and E-rich offering, which uses coconut milk powder as a gentle exfoliant.
Founder: Linda Thompson
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Dr. Whitney Bowe Glow Cleanser, $36
Image Credit: NICK STOKES Formulated with sensitive and post-procedure skin in mind, Bowe Glow taps peptides, ceramides, niacinamide and marshmallow extract for a skin-soothing refresh.
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Experiment Plasma Wash, $22
Image Credit: courtesy Featuring 15 percent glycerin and 6 percent amino acid surfactants, this is the fifth product for TikTok-viral Experiment, which is best known for its smoothing lip treatment and closed a $3.3 million seed round earlier this year.
Founders: Lisa Guerrera and Emmy Ketcham
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Mizz Dream Team 2-in-1 Double Cleanse, $46
Image Credit: courtesy Based in Los Angeles and informed by its founder’s South Korean heritage, this taps oat and lupine seed proteins for anti-inflammatory properties, as well as a moisture-retaining hyaluronic acid complex.
Founder: Caroline Choi
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Skinfix Eczema+ Pre-Biotic Face + Body Foaming Oil Cleanser, $30
Image Credit: courtesy Designed for ultradry and eczema-prone skin, this derm-tested cleanser pairs prebiotic colloidal oatmeal with the brand’s patented complex of lipids, vitamins and peptides to stimulate wound healing.
Founder: Amy Gordinier
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Florence by Mills Clear Canvas Milky Oil Cleansing Balm, $22
Image Credit: courtesy This three-phase offering goes from balm to oil to cleansing milk as it removes makeup while delivering vitamin E and triglycerides.
Founder: Millie Bobby Brown
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Futurewise Face Melt, $19
Image Credit: courtesy Intended as the first step in a double-cleanse routine, this balm features noncomedogenic sunflower seed oil, squalane and rose myrtle, which works to reduce excess sebum production.
Founder: Julie Schott
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Kora Organics Active Algae Calming Cleansing Balm, $46
Image Credit: Courtesy Microalgae, pineapple enzymes and jojoba combine in this cleansing step, aiming to create a more balanced complexion over time.
Founder: Miranda Kerr